Account-Based Marketing

Account-Based Marketing is the most effective form of Channel Marketing.

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Traditional Marketing Response Rate

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Account-Based Marketing Response Rate

6 Ways ABM improves your Channel Marketing

Improved Relationships

Account-Based Marketing helps partners build and enhance relationships with target accounts.

Improved Reputation

Account-Based Marketing Improves a partners reputation in a target sector.

Improved Data

Account-Based Marketing is all about creating a custom database of target accounts.

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Improved Content

Research-driven content ensures partners address the business issues in the market.

Improved Sales Alignment

Account-Based Marketing engages a partners sales team so they become integral to marketing.

Improved Cross-Selling

Account-Based Marketing helps partners up-sell and cross-sell to their customer accounts.

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